Hi there! 👋🏻

I’m Sahitya

I believe every product needs a language to communicate, and my passion lies in shaping that language through my 6+ years of experience in designing intuitive and visually compelling user experiences, I bridge the gap between aesthetics and functionality.


My expertise in consumer behavior, B2B products, and end-to-end product design allows me to create solutions that are not only beautiful but also meaningful and efficient.


For me, design isn’t just about visuals—it’s about crafting seamless, impactful digital experiences that resonate with both users and businesses.

Working History

Sr. Creative Lead

EY

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Apr 2021 - Present

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Led the UX strategy and design for multiple high-impact projects, including Bank of Australia, LoggerHead, Mohre, Astra, and more.

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Collaborated with cross-functional teams to align business objectives with user needs, enhancing usability and engagement.

UX/UI Designer

MTAP Technologies Pvt. Ltd

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Oct 2020 - April 2021

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Worked at MTAP Technologies on a commute-based mobile application, focusing on enhancing user experience for seamless transportation bookings. Contributed to designing intuitive mobile interfaces that improved user navigation and accessibility.

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Created a Design System and company logo

UX/UI Designer

COGCONS

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Mar 2019 - Oct 2020

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Designed a home automation application that allows users to remotely schedule, control, and manage smart home devices, enhancing convenience and energy efficiency

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Designed a dashboard for the sales and marketing team to streamline smart device order placement, facilitate seamless payments, and track product delivery status efficiently.

Education

Certifications

Information Science Engineering

Bachelor’s

Visvesvaraya Technological University

2011 - 2015

DesignBoat

Certification

UI/UX Design Course

2018

Recognitions

EY Spot Award

2021, 2022, 2023, 2024

Design Skills

User Research & Analysis

Wireframing & Prototyping

Information Architecture

Interaction and Responsive Design

User-Centered Design

Usability Testing

Design System & Style Guide

Working tools

Figma

Invision

Photoshop

Principal

Adobe XD

Mural

Illustrator

Sketch

Miro

Teams

Let’s Connect :-)

Thank You!

For sparing some time and review my work.

Write at

adapu.sahitya@gmail.com

Call on

+91-9620778266

Find me on

Linkedin

Sahitya